Checkers Little Garden 2 | UNGA

Little Garden 2 is a campaign designed for the retailer Checkers and consists of a line-up of 24 seedling kits for families to learn how to grow 6 herbs, 8 flowers and 10 vegetables. The kid-friendly seedling kits are season-appropriate and include a seed tape, a compostable pot, a soil pod and a pop-out name tag. With the collector’s tray made of pulp and the wooden bee hotel, Little Garden is bee-attracting and encourages kids to treat their buzzing friends with nectar and pollen. The products have been locally sourced & produced, empowering communities by employing 150+ people—mostly women.

UNGA is a global creative agency that designs and develops concepts for families with kids. Since 2006, UNGA has been helping families and businesses to grow through the power of play.

UNGA collaborates with grocery retailers from 40+ countries to roll out loyalty campaigns that benefit families across the globe. Shopping families are rewarded for their loyalty with beautifully designed collectible toys, games, and playful products.

(LinkedIn: linkedin.com/company/unga-toys)

2017: UNGA wins the Loyalty Magazine Award in the Short-term Loyalty Program category for the "Little Shop" concept/campaign.

2018: UNGA wins the Loyalty Magazine Award in the Short-term Loyalty Program category for the "Little Garden" concept/campaign.