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A striking clean and contemporary design sets this new brand apart. The playful ‘bone’ pull tab is a stand out design feature, which together with the clever imagery-wrap creates an engaging customer interaction and memorable touchpoint. The imagery and colour combination is crucial to differentiate the variants, making shelf navigation and product selection easier.
Creatik worked with Man’s Best to develop an easily recognisable brand identity to reflect their positioning as a premium, natural, dog food and express their philosophy for healthy, grain free Australian ingredients.