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Poppi: Flavors that POP, | International Design Awards Winners

Poppi: Flavors that POP

UniversitySavannah College of Art and Design

Lead DesignersAlexandra Suarez, Isabella Cascio

Design TeamAlexandra Suarez, Isabella Cascio

Prize(s)Gold in Multimedia / Online Advertising Design, Bronze in Multimedia / Brand Identity

Project LinkView

Entry Description

This is a stop motion video campaign for the brand of soda Poppi. For this campaign the focus was on the flavors. Showing the different flavors in a very visual and appealing way. The theme is colorful and really highlighting the flavors and the fruits they derive from because Poppi does use fresh fruit juice. This campaign is graphic,text and color heavy. Included is the presenation with conceptss, the hero shots and videos.