Avira Breastfeeding Device

Avira's breastfeeding device redefines the feeding experience by addressing both the physical and emotional challenges faced by postpartum mothers—allowing mothers to feed and pump simultaneously while tracking milk consumption in real time. Designed to feel natural and avoid the clinical aesthetic of traditional pumps, it features a soft, unified form with a minimal interface. An interchangeable nipple and cap system, visible milk tank, and ergonomic design provide flexibility, reassurance, and comfort—supporting both functional needs and the emotional bond between mother and child.

BLOND is a critically acclaimed London-based design studio that collaborates with the world’s leading brands and startups—ranked by Red Dot as the No.1 design studio in America and Europe for three consecutive years. STRATEGIC INNOVATION & DESIGN embodies the studio’s practice. With empathy toward fast-changing social needs and environmental challenges, BLOND harnesses insights to pinpoint opportunities that have the potential to enhance contemporary lifestyles and provoke change.