Aberdeen Street Social Promotions

Aberdeen Street Social is a social venue by Michelin star Chef Jason Atherton at PMQ, Hong Kong, the new creative landmark. An upper level restaurant and casual dining + retail on the ground floor. We helped out on some of the promotions throughout the year, such as the London calling, Weekday Social, Weekend Social and Summer Social... We created the key visuals in illustration and collage style to bring out the British colonial, nostalgic and stylish feeling of the restaurant. The colour choices were intended to bring out the relax and chill of the environment of the restaurant.

Malou is an international award-winning branding designer based in Hong Kong. She started THE CABINET design studio since 2005 where she has worked for more than 200 international and local projects with over 130 clients such as, Standard Chartered, Cathay Pacific, Ralph Lauren, Sheraton, KEF, Nan Fung Group, The "Star" Ferry, Chubb, Starbucks... She connects people through design. She is PolyU Design Young Design Alumna of the Year 2024 in Entrepreneurial Achievement and Associate Member of the Outstanding PolyU Alumni Association. She won 120+ local and international design awards.

120 International Design Awards from Hong Kong, Taiwan, Japan, United States, United Kingdom, France, Canada...and more

PolyU Design Young Design Alumna of the Year 2024 in Entrepreneurial Achievement

[Wishes Plate]
GoldenPin Design Awards, 2021
— Product Design, Kitchen & Tableware
Grands Prix Du Design, 14th Edition, 2021
— Platinum Winner in Communication & Brand Design, Traditional & Digital Marketing
— Gold Winner in Communication & Brand Design, Corporate Identity, Brand Image Creation
— Gold Winner in Communication & Brand Design, Traditional & Digital Marketing
— Silver Winner in Communication & Brand Design, Illustration
HKDA Global Design Awards, 2021
— Judges Choice in Product, Lifestyle Product
— Excellence in Product, Lifestyle Product
Hong Kong Smart Design Award, 2022
— Gold Award in Occasional & Festival
International Design Awards, 2022
— Honourable Mention in Graphic Design, Print-Key Art
DNA Paris Design Awards, 2023
— Winner in Graphic Design, Key Art (Posters, Covers, Illustration)

[The University of Hong Kong Annual Report 2022-23]
DNA Paris Design Awards, 2023
— Winner in Graphic Design, Key Art (Posters, Covers, Illustration)
Creative Communication Award, 2023
— Best of Best, Printed Annual Reports
Vision Awards Annual Report Competition, League of American Communications Professionals (LACP), 2022
— Platinum in Educational
ARC Awards International 37th, 2023
— Gold in Non-Profit Organization (Print A.R.)
— Gold in Printing & Production
— Honours in Cover Photo/Design
— Honours in Infographics
— Honours in Non-Profit Organization (Online A.R.)
International Design Awards, 2023
— Gold in Graphic Design, Print-Annual Reports
The International Annual Report Design Awards (IADA), 2023
— Silver in Integrated Presentation

[NakedLab Rebranding]
HKDA Brand Design Awards, 2024
— Grand Award of the Year, Bedding and Wellness
HKASD International Sustainable Design Awards, 2025
— Global Grand Award
— Innovative Creativity Award
— Aesthetic Visio...