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John Paul Mitchell Systems

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John Paul Mitchell Systems
Christina Landers
Website http://www.paulmitchell.com

Century City, CA, 90067

Sometimes less is definitely more. Following the ?what?s behind the bottle? culture-over-product concept featured in the recent ad campaign shot by Annie Liebovitz, John Paul Mitchell Systems recently wrapped a new advertising campaign, this time aimed at teens. The new Fall ?07 youth-oriented ?Head For Change? campaign, shot by photographer Steven Lippman, showcases the pillars of Paul Mitchell?s culture with profiles of charitable efforts of several select Paul Mitchell The School Future Professionals, sponsored athletes, and teens connected with the JPMS family.

 

 

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