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This project reimagines Nikon's visual identity through a modern rebrand inspired by the 46-degree angle of view from its early NIKKOR lenses. The new logo features a bold N built from a versatile triangle that symbolizes light, precision, and adaptability. Designed to honor Nikon's legacy while appealing to a new generation of creators, the refreshed identity reflects the brand's enduring innovation and dynamic vision, while featuring a new motto of "The Camera For Creators."