BYTHREE created a New Year's card to be sent to clients and partners as a New Year's greeting. The motif of the New Year's cards was "pinwheel". Pinwheel is fireworks made of thin paper tubes filled with gunpowder and made into wings. When lit, they crawl around on the ground like a mouse, hence it’s called “pinwheel” (mouse fireworks in Japanese). The three designs are based on the themes of "Hatsu-warai." "Hatsu-moude," and "Hatsu-yume” which are Japanese customs and culture, respectively. Based on that, we've created a modern design that breaks away from the stereotypical "Japanese" style.
・Selected for The 28th International Poster Biennale in Warsaw (2023)
・Received “Website of the day” at the CSS Design Awards (2022)
・Received “FWA of the Day” at FWA (2022)
・Received Gold and Silver in the Indigo Design Award 2022
・Received the ASIA DESIGN PRIZE 2022
・Received International Design Award 2020