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CompanyTriangler Co., Ltd.
Lead DesignersChi-Yao Tang, Chun-Yao Huang
Design TeamYi Wang, Jiang-Xin Zhang
CreditsPhoto by Chi-Yao Tang
Entry Description

TRIDKINGDOM is an educational institution that offers entrepreneurship programs for kids.
When rebranding, we keep the crown and the kingdom, which are two essential elements from the original logo. With the simplified graphs and elegant serif fonts, the brand is elevated to a fine and international level.
Extended from the brand's name and spirits, we use shields, flags, city gates, and gems to distinguish different education programs and textbooks. We use the bright royal yellow to build a warm and soft atmosphere that keeps the brand at an advanced level but attractive to all ages.