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Be Bright, Bulldog Drummond | International Design Awards Winners
Be Bright, Bulldog Drummond | International Design Awards Winners
Be Bright, Bulldog Drummond | International Design Awards Winners
Be Bright, Bulldog Drummond | International Design Awards Winners

Be Bright

CompanyBulldog Drummond
Lead DesignersBulldog Drummond
ClientCoromega
Prize(s)Honorable Mention
Entry Description

Coromega leveraged their original unique and delicious Omega-3 formulation to create a new superfood oil we collaboratively named "Be Bright". Our task was to develop packaging that not only communicated how healthy these superfood oils were but also expressed how good they made you feel inside and out. A bright white background enabled the ingredients to live as heroes on the front, further reinforcing the clean and natural ingredients within. Other key benefits are celebrated through design atop a bright orange bar. Clean, modern typography paired with thoughtfully laid out ingredients come