Method's Typography Ads

I had the opportunity of working in this typographic artworks for Method and their social media ad campaign called #fightdirty.
Method is on a mission to fight dirty, and wanted visual artwork that inspired people to be part of their fight.
My approach included designs with a little twist that appealed to their core believe and brand personality.

Carlo Cadenas is a Freelance Art Director & Designer. With more than 8 years of experience in the visual field, he has worked in advertising agencies such as Tribal DDB Argentina, ZEABBDO Proximity and others in Argentina and Venezuela. He describes himself as a passionate about typography, a 3D enthusiast and an eternal defender of handcraft.

His work has received several awards such as the prestigious Type Directors Club Award and the Certicate of Typographic Excellence, the LAD Award, the IDA Award and the Clap Award. His work has been exhibited in more than 20 countries.

Type Directors Club Award
Certificate of Typographic Excellence TDC 63 - Typography (USA)
2017

Smile Festival Award (x4)
Festival Europeo de la Publicidad - Advertising (Spain)
2017

LAD Award (Gold)
Latin American Design Award - Illustration (Latin America)
2016

IDA Award (Gold)
The IDA International Design Awards 10 - Graphic Design (USA)
2016

Clap Award
Premio Internacional de Diseño Industrial y Diseño Gráfico - Typography (Spain)
2016