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OUTDOOR MAN, Sky Eye League | International Design Awards Winners

OUTDOOR MAN

CompanySky Eye League

Lead DesignersChia-Yen Hung

Design TeamChia-Yen Hung, Ho-Pei Hung, Hsin-Ye Hsieh

Project LocationTainan City, Taiwan

ClientPrivate

CreditsHsin-Ye Hsieh

Prize(s)Honorable Mention

Entry Description

OUTDOOR MAN, an outdoor supply store, suggests that though everyone engages in outdoor activities for reasons, e.g. stress relief, challenge embracing and exercising, it is of great importance for everyone spend time attending outdoor activities, especially for urbanites.

OUTDOOR MAN’s logo, the triangular fingerprint, symbolizes people and natural environments. Resembling the shape of tent, the logo figuratively represents goods as well. The idea of logo expresses the anticipation that the intimate connection among people, goods and environments inspires us to find the meaning of life.