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Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners
Jopping,  | International Design Awards Winners

Jopping

UniversitySavannah College of Art and Design
Lead DesignersMi Na Choi
Prize(s)Silver in Multimedia / Animation
Project LinkView
Entry Description

Jopping is a song by a South Korean boy band named SuperM. This song is a combination of words, jumping and popping, which features heavy electro-pop influences with references to Brit-pop sounds, using cinematic-style horns and a sensational beat. The concept is to highlight futuristic and impactful sounds from the song’s lyrics with dynamic and active movement. The approach is experimental with black and white to interest and excite the viewer. A sans serif typography supports the intensity and power of the tone.