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TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners
TAILT – The smart bicycle fender for all cyclists , Déan Design Lab | International Design Awards Winners

TAILT – The smart bicycle fender for all cyclists

CompanyDéan Design Lab
Lead DesignersMatteo Zallio
Design TeamMatteo Zallio, Paul Leamy, Kevin Tighe, Damon Berry
Project LocationIreland
ClientPrivate
Prize(s)Silver in Outdoor And Exercise Equipment / Bicycle and bicycle accessories
Project LinkView
Entry Description

People love cycling, but they often feel unsafe: wet and dirty roads, no visible lights, no turn signals, low battery capacity, easy to steal lights and limited daylight hours, make cycling dangerous. TAILT is a smart bicycle fender with integrated hi-visibility tail light, brake light function and turn signals that provides safety, comfort and improved visibility from all directions for all cyclists. TAILT senses when you slow down or you want to turn and safely shows up your actions to other road users in order to make cycling safer, more comfortable and fun.

Bio

Matteo Zallio, M.Arch, Ph.D., is an award-winning architect, designer, researcher and Adjunct Professor. He is the founder of the startup Déan Design Lab and UX Design Researcher at Stanford University. Matteo, awarded with a US - Fulbright fellowship and an EU - Marie Curie Fellowship, spent his life researching and designing Human-Centered products and experiences. He is the chairman of the Irish National Mirror Committee for the standard ISO TC 314 “Ageing societies”, design mentor at Open IDEO, San Francisco InnoDays, member of international jury panels (SAGE Global) and speaker worldwide.

Awards and Prize

Fulbright fellowship - U.S.A. Government, Marie Skłodowska-Curie fellowship - European Commission, Future Leading Lights Award from the Irish Road Safety Authority - Ireland, Emerging Scholar Award, International Conference on Design Principles and Practices – George Brown College, Toronto - Canada, National Health Informatics Society of Ireland award - Ireland, First prize, National Italian Award “ETIC” from AICA and Rotary International - Italy, First prize, Best Innovative Research Idea, at the Fifth Italian Conference on Ambient Assisted Living - Italy.