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Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners
Chinese Auspicious Arts - Premium Red Packet 2020, Really Design Limited | International Design Awards Winners

Chinese Auspicious Arts - Premium Red Packet 2020

CompanyReally Design Limited
Lead DesignersVincent MOK
Design TeamKi Ki CHENG, HONG Ka-Yu, TAM Yim-Pui
Prize(s)Bronze in Print / Collateral Material
Project LinkView
Entry Description

Chinese New Year is the most important festival for Chinese. This is a family time to reward the hard work of the previous year and welcome the new year ahead. People will celebrate and greet each other with blessing words. Red packets will be given from family and relatives to youngers as a token of good fortune in the coming year. To double the blessing, packets are designed by taking 4 traditional blessing phrases to illustrate its meaning or story behind in a graphical way and pattern art.

Bio

We are re:ally - Beauty and Brains
Really Design is the consultancy behind some of Hong Kong’s most trusted and iconic brands. Our passion is positioning and designing brands coming from a deep understanding of what makes businesses and customers tick. At Really, we know what part art and science to use to help propel businesses and launch products. The magic comes when art and science join forces. Staffed with enthusiastic creatives and account servicing professionals, we tailored creative solutions to build up our clients’ brands, and create genuinely effective works that last.

Awards and Prize

- 14th International Design Awards - Gold Award Winner in Print - Collateral Material Category (Year of the Rat - Red Packet 2020)
- 14th International Design Awards - Bronze Award Winner in Print - Collateral Material Category (Chinese Auspicious Arts - Premium Red Packet 2020)
- 14th International Design Awards - Bronze Award Winner in Print - Calendars Category (UNIVERSE – Calendar 2020)
- 31st Hong Kong Print Awards - Excellence in Stationery And Office Material Printing (Chinese Auspicious Arts - Premium Red Packet 2020)
- Hong Kong Smart Design Awards 2020 - Merit Winner in Corporate Promotional Gifts Group (Year of the Rat - Red Packet 2020)
- 13th International Design Awards - Bronze Award Winner in Print - Packaging Category (BEDIEVRE: Men’s Grooming Packaging)
- HKDA Global Design Award 2018 - Excellence in Graphic - Packaging (Green Common: Vegan Mooncake 2018)
- 12th International Design Awards - Silver Award Winner in Print - Packaging Category (Wing Yuen: Tea Tin Packaging)
- 12th International Design Awards - Silver Award Winner in Print - Corporate Identity Category (Wing Yuen - Brand Revamp)
- HOW Design Award 2018 - Packaging Design Merit (Green Common: Common Good Juice)