NUFF was an immensely cool project to take on. An up-and-coming electric skateboard company that offers high-powered boards at a very affordable price, NUFF was such a blast to work with because everyone loves electric skateboards to begin with, and then we were allowed the creative freedom to take them where they needed to go. Our creative team had almost too much fun working on board designs.
We gave them the name NUFF, (as in ‘nuff said). It’s short and sweet, to the point, and has a generous helping of street attitude. We did everything for them, including website, logo, and visual identity. As of now, their Kickstarter is going, and Amazon will begin selling their boards soon. It’s great to see their name out there!