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Lorenz Hoffmann GmbH - Corporate Identity Rebranding

CompanyGuendisch & Friends GmbH
Lead DesignersAmadeus Holey
Design TeamKaterina Vayman
ClientLorenz Hoffmann GmbH
Prize(s)Honorable Mention in Print / Corporate Identity Rebranding
Entry Description

Lorenz Hoffmann GmbH, an esteemed partner in precision machining for individual parts, prototypes, and small batches, faced an outdated brand presence. To enhance employer branding, we revitalized the entire corporate design, positioning them as a contemporary and standout employer. Our design, exuding sophistication and clarity, encompassed a new logo, imagery, typefaces, colors, icons, and layouts for business cards, trade show appearances, business stationery, and all integral elements of the corporate identity.


Our team is throwing the creative ball on almost 500 m². Our premise "Success Through Enthusiasm" is the driving force behind all projects because we love what we do.

Customer satisfaction is not enough for us: we want to convince our clients! We combine our expertise and deliver everything from one source.

Our areas of expertise include the development and implementation of corporate identities and corporate designs. Our creative horizons are supplemented with an in-house film, photo and recording studio.

Let yourself be inspired.

Awards and Prize

ICMA 2019 Award of Excellence
IDA 2019 Winner
German Design Award 2018
IDA 2016 Special Mention
Deutscher Agenturpreis 2015