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Tonal Strength Training System

CompanyWhipsaw Inc.
Lead DesignersDan Harden
Design TeamAri Turgel, Elliot Ortiz, Cole Derby, Zach Stephanchick
Project LocationSan Francisco, CA
ClientTonal
Prize(s)Silver in Outdoor And Exercise Equipment / Exercise Equipment
Entry Description

First ever digital weight strength training system for home use, with live video coaching. Powered by an electromagnetic resistance engine rather than large metal plates and gravity, “digital weights” provide smooth and precise weight in single pound increments with press of button, replacing an entire gym. The machine measures and responds to you automatically, making it safer. Arms pivot on vertical columns and move up or down to accommodate every workout ranging from high lat pull-downs to low squats to wide chest flys. When not in use arms tuck neatly to side. New, Innovative, Elegant.